WorldSkills Listen Up!
WorldSkills Foundation and 3M recognize the importance of hearing protection, specifically for youth as the options for personal entertainment or social lives for younger generations are rapidly increasing. WorldSkills Listen Up! is a joint initiative that combines the gold medal-winning Graphic Design skills of a young WorldSkills Champion – Ricardo Vivian (BR) – with the technology of 3M ear protection tools to produce an exclusive WorldSkills-themed earplugs packaging which are distributed for free to all Competitors at WorldSkills São Paulo 2015, alongside a series of other promotional materials. This great project is also supported by DMDL and SENAI to ensure visitors an unique experience at the event and learn more about how we can protect our hearing in smarter ways.